Never-ending Thinking

At Insight, we are not merely creative by default, we are creative by design. We are thoroughored thinkers and this discipline is born out of a complusive need to create only the very best work. When we create, we seek to break the box, to leave a mark.

We are the mark of creativity.

Two dance steps:

  1. Category to brand.
  2. Consumer to connection.

How we create



Utilising known information like data and analytics, then narrowing down to a solution base on logical inference.


Rejecting convention and digging deeper, especially if it means deviating from commonly used strategies.


Paying attention to what is not apparent which involves leveraging intangible like pop-culture and consumer behaviour


After interacting with the intangible, we make sure to arrange them into solid and relatable elements that are relevant to the times.