Star Lager Beer #client has recently unveiled the iconic Afropop sensation, Burna Boy, as its first Brand ambassador ever.
The unveiling event took place at Circa Lounge, Lekki. With the support of the Insight Publicis team, staff of the Nigerian breweries, other celebrities and media houses.
Star Lager as Nigeria’s foremost indigenous beer over the years, has been a major supporter of Nigerian music and football. Therefore, the brand needed an ambassador with a unique identity and a similar ideology. Luckily, STAR Lager has found a true star able to stand toe to toe with the brand.
A perfect fit in all aspects, from his style to his talent, Burna Boy embodies what it means to be a real “shine shine bobo”. Along with his contagious energy and spirit, he ignites great passion among his fans.
Just like the STAR brand, his numerous awards are a testament to his commitment to creating content which inspires pride and smiles on the faces of Nigerians. Recognised as the Best New Act at the MTV Africa Music Awards as far back as 2014, Burna Boy has earned several prestigious awards at home an across the globe.
It’s no wonder he has been handpicked to embody the essence of STAR lager among its youthful and energetic consumers.
Welcome to the brighter side, Burna Boy!