Dr Ken Onyeali Ikpe, Group C.E.O of Insight Redefini recently announced the new addition to the leadership of Insight Publicis in the form of Dr Tendai Mhizha.
Appointing Dr Mhizha as the agency’s Managing Director, according to Dr Ken, was an extremely strategic move. With her on board, the group can continue to chase its goal of leading with top talents in the advertising industry.
Dr Ken also stated that she will help the group accomplish its goal of building more strategic and agile businesses in order to deliver consistent value to its clients. Praising her track record and experience, the Group C.E.O of Insight Redefini highlighted Dr Tendai’s impeccable knowledge and history of building successful brands and businesses.
Introducing Dr Tendai Mhizha
Dr Tendai Mhizha is a serial entrepreneur with over 25 years’ experience in Pan-African general management, marketing, branding, research and strategy. She has degrees from 6 different countries amongst which are a PhD in Business Science from the University of Derby in the UK, and a Masters degree in Strategic Management.
She worked for The Edgars group, Wella, and within the Global WPP group. Tendai Mhizha also leads a 25-year-old Pan-African market research agency. She is also the founder and chief inspirer of Integra Africa. Dr Mhizha teaches at Gordon Institute of Business Science (GIBS), University of Pretoria, South Africa.
She has also published several articles for magazines and presented conference papers in SA and internationally. She has been awarded the Entrepreneur of the year in Zimbabwe and was a winner of the Plus24 PAMRO African Achievement Award for furthering the aims of research across the African Continent.